The founders of the HUB-Idea are; Wilco Peeters (creativity partner), Evert Hoiting (marketing solutions partner) and Marc Schoenmakers (technology partner). The idea to create the HUB-Idea results from the initiative of the entrepreneurial café; “Club Soda 24”. This initiative was created by Marc Schoenmakers at Brightlands Chemelot Campus Geleen. At the Club Soda 24 meetings entrepreneurial minded participants shared ideas as well as challenged each other in an open trustworthy setting and pleasant environment. The HUB-Idea concept will support entrepreneurial minded individuals who strive for creation, implementation as well as acceleration of their processes to innovate in a professional manner. Brightlands Chemelot Campus in the meantime embraced the HUB-idea. One can find it in the Lancelot room in the new Centre Court.